Thursday, February 16, 2023

WK 5: How should I respond to AI? .........Here are some suggestions



For those that don’t know, I am currently working on my MBA and taking a course on marketing and brand management. One of our books is written by my professor Dr. Todd Kelsey. The book is “Surfing the Tsunami.” In the book professor Todd provides 3 suggested options for responding to AI. Adapt, Adopt, and Adept.  

Level 1: Adapt 

This is the first step to taking a deeper dive in integrating AI into your life. What can you do to take a more proactive approach to learning something and working towards it. If you are like me, an overachiever and multi-tasker, you tend to be curious and ready to jump in right away to learn and know all about it. However, most people take time to get there. Professor Todd points out that it can be difficult to do if you are easily distracted, especially with so many things that take our focus and time in the daily.  

So how to go from passive to active? The key word I think is awareness. Have you ever thought about buying a car and then all of a sudden you realize how many of that same car you see around now? Well, I am pretty sure that the cars didn’t just multiply, but that now you are more aware of them. Same with AI! If you are intentional about learning more about it, you can start by being a bit proactive and doing some research and reading. You can take some time every week and calendar it, so you don’t forget. It is all about making it a habit. Something I use for work mainly is setting up alerts of articles or news that mention a topic I want to be up to date about. Here is how: 

1. Go to Google Alerts 

2. In the box at the top, enter the topic you want to follow 



3. Under “show options” you can choose your preferences 




4. Don’t forget to enter your email and then “create alert.” 

Now that you have some ideas on where to find info, it's time to dig in. Here are some from professor Todd: 

1. Read Articles 

Here are some from Surfing the Tsunami: http://www.tsunami.ai/links 

News outlets recommended are: 







And of course, you can Google AI news. 

2. Read Books 

Some recommended by Professor Todd are: 





Hope you found it interesting so far........Level 2:"Adapt" is coming soon!

Let me know your thoughts and how you are planning to start learning more about AI below!  



 





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